Does the arrival of the new Nezha Demon Boy prove that domestic animation is short of skills?

Introduction Does the arrival of the new Nezha Demon Boy prove that domestic animation is short of skills? I guess what you actually mean is that the national animations have been repeated in recent years. They all revolve around the Great Sage, Nezha and the White Se

Does the arrival of the new Nezha Demon Boy prove that domestic animation is short of skills?

I guess what you really mean is that domestic animation has been repeated many times in recent years, including The Great Sage, Nezha and White Snake. Can there be new ideas, right?

This question seems to make sense, but I think the main problem for those who share this view is that your demands may be very different from the public and market demand.

First of all, the ordinary public is not opposed to "remakes". There are probably dozens of versions of Mr. Jin Yong's books, including "Shooting the Condor" and "The Condor" alone. But you also saw that every time it's remade, people always watch it. For what ? It is true that during the remake, new actors were replaced and the storyline was slightly adjusted, which brought a bit of freshness. But let me tell you that even without that, the public would not hesitates to revisit the classics. "Journey to the West" and "Huan Zhuge Ge" are broadcast several times during the summer vacation. Will they be broadcast if no one watches them? TV channels are not stupid. "Nezha" uses only classic characters, but the plot is entirely original. It can be remade according to the script, and there is no problem with a remake like "Nezha". This can't even be considered fried rice. Therefore, as long as there are reasonable adaptations, there will be no problem for domestic animations to use classic characters, and the audience will still be there.

Second, the market does not favor original characters. In recent years, original animation projects have repeatedly hit the wall, from "Kuiba" to "The Great Protector", from "Throne of the Elf" to "The Curse of Wind and Rain", they are not considered a success. The golden storiesOriginals have a weak base and, coupled with the prejudice of many domestic audiences against animation, these films are often well received but not very popular. You should know that in the domestic animated film industry, which is still in the market development period, a commercially successful film is much more important than an artistic success.

This is why "Nezha" is such a success, and many people thank "The Return of the Great Sage". There were many flaws in the production of "The Return of the Great Sage", but its success exceeded the initial ceiling of 500 million yuan for domestic animation companies, allowing more capital to see the potential of the companies animation, which led to several original stories. excellent work. Now let's look back and think about it. Why can't the Great Sage's breakthrough be "Quiba" or other original stories of the same quality? The reasonwe are very simple. No matter how good the original story is, if the audience doesn't know it, who will watch it? The same goes for "Nezha" and "White Snake". New wine in old bottles is more appreciated by the public. The huge sales of "Nezha" increased the box office ceiling of the animation industry by 1-2 times. We can say that this is a victory for the entire industry.

So, adapting classic stories is the good path that domestic animators found after going through hardships, rather than what you call "Guizhou donkey has no skills". Once this path is taken, in the future only entirely original films will have a market to rely on, a sizable audience and money to make. If you don't have money, can you rely on love to generate electricity? The above is purely a personal opinion!

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