IKEA can be considered a miracle brand in the furniture market. In the Chinese market alone, it attracted many young middle-class consumers, and today, IKEA still sells its warm and unique designs to the market. world. Continually expand your market. However, there are so many furniture brands, how can you stand out from the rest? What design philosophy does it adhere to?
IKEA aims to create a better life, so the products it sells are often products that ordinary families can consume, and are beautiful in appearance, comfortable and practical. Its products generally adhere to the "simple, clear, natural and comfortable" style, which is the epitome of home products in the Nordic region, perfectly illustrating IKEA's love of life and desire for nature. In fact, IKEA products cover all areas of domestic life, from tablFrom chairs and bed cabinets necessary for family life, to artistic and fresh decorations, IKEA produces and sells everything. Therefore, when consumers buy furniture, they often end up packing a bunch of things to take home for decoration.
In the design of IKEA products, they respect the humanitarian concept “human-oriented” and at the same time correspond to the functional idea. Therefore, IKEA furniture has an innovative design, stable structure, simple and practical materials. Features. In addition, IKEA pays great attention to furniture design, ranging from simple wooden furniture to modern metal and PVC furniture, each with its own characteristics, so that no matter what style of decoration you can find at IKEA products that resonate with each other. . A variety of furniture presents modern city dwellers with a personalized expression and preference fornatural materials.
So what is the specific expression of IKEA’s design style? First of all, in the use of colors, IKEA prefers to use gray as a transition color and chooses cleaner colors as the main color. When it comes to furniture selection, IKEA always prefers to use more humanistic and natural wooden materials or other natural materials. In order not to conflict with the overall style, IKEA chooses furniture with strong functionality. Regarding certain small details, such as the choice of floor mats, table decorations, lamps, etc., IKEA pays special attention to decoration.
In summary, IKEA's design styles can be summarized as follows: natural pastoral style, classic and simple style, bright and refreshing style, and simple and atmospheric style. The design style of a house provides us with many references when decoratingration and decoration. One of my hobbies is to visit the official IKEA website in my free time and take a look at the beautiful decorations, because I believe that in the city, building. a beautiful, comfortable and warm nest for yourself is a great blessing in life.
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